Dear Friends ,
List of imp questions from SM .
IMPORTANT QUESTIONS FOR
STRATEGIC MANAGEMENT
CHAP-1
1.BENEFITS OF GLOBALISATION
2.PORTER FIVE FORCES COMPETITIVE
MODEL (V.IMP)
CHAP- 2
1.STRATEGIC ALTERNATIVES
2.STRATEGIC DECISION MAKING
3.FRAMEWORK OF STRATEGIC MANAGEMENT
CHAP- 3
1.SITUATIONAL ANALYSIS
2.PORTFOLIO ANALYSIS
3. BCG MATRIX
CHAP- 4
1.LIQIDATION STRATEGY
2.DISINVESTMENT STRATEGY
3. CORPORATE STRATEGY , NATURE AND
SCOPE
CHAP 5
1. 4P’s OF MARKETING MIX
2. VARIOUS MARKETING TECHNIQUES
3. LOGISTIC STRATEGY & SCM .
4. STRATEGIC ROLE OF HR
CHAP 6
1.SBUs
2.VALUE CHAIN ANALYSIS
3. CORPORATE CULTURE
CHAP 7
1.TOTAL QUALITY MANAGEMENT
2.BUISNESS PROCESS RE-ENGINEERING
3. SIX SIGMA
4. BENCH MARKING
SHORT QUESTIONS FOR 2 - 4
MARKS
1.ENVIRONMENT SCANNING
2.MISSION ,VISION ,OBJECTIVES
3.KIERTESUS
4.PORTFOLIO ANALYSIS
5.STRATEGIC UNCERTAINITY
6.CONGLOMERETE AND CONCENTRIC
DIVERSIFICATION
7.FORWARD AND BACKWARD INTEGRATION
Thanks.
